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SOS eMarketing: Attracting More Traffic to Your Site
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Facebook and Twitter Are Now Business Platforms
By: Cody Hodge In what ways is social media, eMail Marketing, Internet Marketing affecting the way that people do business? Business is always evolving, and therefore business is always going to be affected by new trends and ways of thinking. Sites like Twitter and Facebook have taken off as business platforms that have really enabled businesses [...]
Shelf Space Monopolies – Grocery Chain In-House Brands Considered
By: Lance Winslow Remember when the Federal Trade Commission attacked Microsoft for bundling and then telling their retail customers that you either load our software or we are not shipping to you? The customers demanded the Microsoft operating systems anyway, and the software giant built all those alliances and the entire distribution chain, so it [...]
SOS eMarketing Trends: More Mobile Dining Hits The Streets
By Denise Shoukas Move over food trucks: ‘bustaurants’ are pulling up. Restaurants built into buses equipped with kitchens and dining areas are popping up on the East and West Coast and points in between. Le Truc, a 36-foot former school bus with a 1940s feel, serves healthful gastro-pub fare in an upscale—yet laid back—environment. [...]
SOS e-Marketing Trends: Wines With Star Power
Article: Specialty Foods Magazine For those thinking that celebrity wines are more a vanity project than a business venture, consider this: According to the Nielsen Company, alcoholic beverages that promote a celebrity presence are gaining popularity in the U.S., with wine leading the way.
How To Get Started With QR (Quick Response) Codes
This post originally appeared on the American Express Open Forum. Create Your Own QR Code. Set up your free connection hub and cell phone QR code in minutes. A Quick Response (QR) code is a two-dimensional code that can be scanned by smartphone cameras to automatically pull up text, photos, videos, music and URLs. These [...]
Wonder Who The Top Luxury Social Media Marketers Are?
By Rachel Lamb Luxury brands are increasingly relying on social media to reach affluent consumers via product pushes, campaigns and contests. However, some marketers are just on another level. The most successful luxury brands use all types of social media such as Twitter, Facebook, blogs and YouTube to ensure that every consumer is successfully reached. [...]
Companies Like Zappos Have Discovered That Using Facebook is an Effective and Key Part of Online Marketing
Companies like Zappos are using Facebook brand pages to increase market share. Zappos is known for its customer service, and giving a little insight into the inner workings of the corporation is a great way to ‘humanize’ the brand on Facebook. Like Zappos many companies have also discovered that Facebook brand pages have become a [...]
SOS eMarketing: Food and Beverage Trends
by Denise Shoukas Let’s look at iPad menus, new flavored coffee options and hyper-local food offerings. Enter the iPad Menu Who hasn’t fawned over the new iPad? Global Mundo Tapas in the North Sydney Rydges Hotel in Australia began capitalizing on the iPad’s popularity by replacing their printed menus with these touch screen devices. The [...]
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