If You Think There is no ROI to Social Media or That it is Just for Kids – Check This Out
Almost two-thirds of U.S. adults use social networking sites, up to 61% a year ago compared to just 5% in 2005. It’s no surprise that over 80% of Millennials (ages 18-29) use social networks; what is striking is how many middle aged and older shoppers are actively using social networks, including 62% of Gen X [...]
Hire a Co-Pilot to Take Your Social Media Marketing to the Level of Lead Generation
How do you get more out of: Facebook, Twitter, Linkedin, YouTube, Blogging, Stumbleupon, Email/Constant Contact/Mail Chimp/etc., SEO, CRO, Mobile, PRLog, Google Adwords, Facebook Ads, Manta, Pinterest, Google+, Keywords, Slideshare, and more…including your traditional marketing? Hire an e-marketing co-pilot like SOS eMarketing. SOS eMarketing is a social media marketing specialist. We work with you and your [...]
In-House Social Media Marketing vs Hiring Outside Specialist
If you expect results quickly from your social media marketing, hire an outside specialist. The question of managing your social media marketing programs internally or hiring a marketing specialist to develop and run social media efforts depends a lot on your staff core competency, company size, overall marketing budget, and objectives.
Is blogging really effective? What results will we see?
Nothing like some cold, hard data to prove a point. How does this sound? The average company that blogs generates 55% more website visitors, 97% more inbound links, and 434% more indexed pages. HubSpot.com’s 2011 ROI Study shows that 69% of businesses attribute their lead generation success to blogging. 57% of businesses have acquired a [...]
SOS e-Marketing: Background Checks Now Include Twitter, Facebook
By Al Farnham Surviving a background check just got tougher. And it’s soon going to get harder still, as Internet search technology grows more sophisticated: Employers have started scouring the web—social networking sites in particular—to check up on potential hires. If you’ve ever posted anything that suggests you might be somebody who likes a racist [...]
