Hire a Co-Pilot to Take Your Social Media Marketing to the Level of Lead Generation

How do you get more out of: Facebook, Twitter, Linkedin, YouTube, Blogging, Stumbleupon, Email/Constant Contact/Mail Chimp/etc., SEO, CRO, Mobile, PRLog, Google Adwords, Facebook Ads, Manta, Pinterest, Google+, Keywords, Slideshare, and more…including your traditional marketing? Hire an e-marketing co-pilot like SOS eMarketing. SOS eMarketing is a social media marketing specialist. We work with you and your [...]

Is blogging really effective? What results will we see?

Nothing like some cold, hard data to prove a point. How does this sound? The average company that blogs generates 55% more website visitors, 97% more inbound links, and 434% more indexed pages. HubSpot.com’s 2011 ROI Study shows that 69% of businesses attribute their lead generation success to blogging. 57% of businesses have acquired a [...]

Social Media Marketing for Property Managers and HOAs

Currently, people shop online for houses and property rentals as they shop for other items. Having a presence on Facebook and other social media makes your community more “searchable.” As a result, your community’s social media pages promote the values of your properties! So what does all this mean for community associations? Social media, websites, [...]

The Top 10 tech trends for 2012 According to Pete Cashmore – Mashable CEO

  By Pete Cashmore,  founder and CEO of Mashable Special to CNN CNN) – From the continuing rise of tablet devices to the daily-deals craze and the return of the Internet IPO, 2011 has been a transformative year for technology. The pace of change has become blisteringly fast, with traditional industries — bookstores, video-rental chains, newspapers — crumbling [...]

Intentional Marketing vs Accidental Marketing

Marketing Accidents Waiting to Happen (and how to avoid them) Acting on Incomplete Information Example 1: Some companies build their marketing plan with only major holidays in mind. What they may not realize is that non-holiday days can be just as important — maybe even more. Example 2: If a marketing plan has more up [...]

How to Measure Social Media ROI Like the Experts

Posted by Corey Eridon When getting started with social media, it’s fun to watch your follower and fan count grow, see how many re-tweets you’re getting, and watch how much people are commenting on Facebook posts. Look at all that reach! Look at all that engagement! This is how you get your content into cyberspace! That’s all [...]

Things You Didn’t Know Facebook Could Do

By PAUL BOUTIN Published: November 30, 2011 The designers and engineers who build Facebook are anything but complacent about their success. They face a constant threat from the career-centric LinkedIn, specialized upstarts like Instagram’s mobile photo network and now Google’s fast-growing Google+, an attempt to improve on Facebook’s core design that has picked up tens [...]

ROI Comparison Across Media Channels – eMail Marketing Wins By a Landslide

eMail Marketing  returns $42 dollars on the dollar. Internet Search SEO returns $22 dollars on the dollar. Social Media returns $12 dollars on the dollar. Mobile Marketing returns $10 dollars on the dollar. Newspaper Ads return $12 dollars on the dollar. Magazine Ads return $10 dollars on the dollar. Direct Mail returns $7 dollars on [...]

David Schwartz/SOS e-Marketing 2012 Business Forecast – My predictions

RETAIL – Look for 10% growth in 2012 Consumer confidence will rebound in coming months, especially if there is more stability in the stock market, less fighting in Congress over President Obama’s jobs bill and a resolution to debt problems in Europe. Plus, we’ve recently seen a disconnect between consumer confidence and actual spending. For [...]

SOS e-Marketing: Google+ Brand Pages Are The ‘Wild West’ for Now!

By: Todd Wasserman First, the good news for marketers about Google+: It’s incredibly easy to set up a brand page there. Now, the bad news: It’s incredibly easy to set up a brand page there. Although there’s a verification system in place, I was able to create a fake Coca Cola page in a few minutes. The [...]

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